Fashion icon of the 80’s and 90’s Jean Paul Gaultier is revamping his consumer image by designing an economy line for Target. Next spring, we will all have the opportunity to buy a Jean Paul Gaultier original. His products for Target will be available in 250 stores and online March 7 through April 11th, 2010.
Growing up in the 1980’s, and in rural Texas no less, I can distinctly remember the first time I laid my eyes on a bottle of Jean Paul Gaultier perfume. The bottle was shaped like the top half of a woman wearing one of his signature pointy bustiers. I was amazed, shocked, but also excited by the way he could take something that reminded me of my mother, of getting dressed up to go to church on Sundays, of what femininity and womanhood had meant to me up until that time and completely turn it upside down. Even if I couldn’t express, or even completely understand it, that bottle of perfume taught me the concept of sexuality, of the difference between femininity and female sexuality. Since then, Jean Paul Gaultier has continued pushing the envelope, and creating designs that epitomize what it means to be a modern woman.
So finally, we will all be able to afford our own little slice of JPG when his new line comes out at Target.
Just one question . . . Will they be selling his sexy lingerie?
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